Prompts, Context & Memory

Design bundle pricing strategies using pure bundling, mixed bundling, and consumer surplus analysis. Use this skill when the user needs to set prices for product bundles, determine whether bundling increases profit, or analyze unbundling opportunities — even if they say 'should we bundle these products', 'bundle pricing', or 'package deal pricing'.

Structure and write investor pitch decks covering problem, solution, market, business model, traction, team, and financials. Use this skill when the user needs to create a fundraising presentation, prepare for investor meetings, or structure a startup pitch — even if they say 'build a pitch deck', 'present to investors', 'prepare for fundraising', or 'how should I structure my pitch'.

Analyze financial health using ratio categories: profitability, liquidity, leverage, efficiency, and valuation. Use this skill when the user needs to assess a company's financial performance, compare companies, evaluate creditworthiness, or prepare financial due diligence — even if they say 'is this company financially healthy', 'analyze these financial statements', or 'compare these two companies'.

Apply Stakeholder Theory (Freeman, 1984) and the Mitchell et al. (1997) salience model to identify, classify, and prioritize stakeholders based on power, legitimacy, and urgency. Use this skill when the user needs to map stakeholders for a project or strategy, determine which stakeholders demand immediate attention, balance competing stakeholder interests, or when they ask 'who are our key stakeholders', 'how do we prioritize conflicting demands', or 'which stakeholders can block this initiative'.

Customer relationship management strategy — integrated framework with six pillars: customer segmentation (RFM/CLV), journey orchestration (cross-channel), CDP technology stack, loyalty-program design, B2B key-account management (KAM), and CRM organization/governance. Use for VIP program design, membership-system decision, retail/ecommerce/B2B customer strategy, CDP buy-vs-build, marketing-automation adoption, or key-customer churn. Triggers: 『CRM 系統』『會員經營』『客戶分級』『大客戶策略』『CDP』『行銷自動化』『客戶生命週期』『VIP 方案』『顧客忠誠』『RFM』『CLV』『KAM』『Journey Orchestration』. For 師大 EMBA CRM, 政大 ecommerce, 中山 marketing cases. Complements Asgard biz-cac-ltv (tactics) and biz-customer-journey (single method) with the strategic integration layer.

Integrate TapPay for Taiwan e-commerce — TapPay Web/iOS/Android SDK, 3DS 2.0 flow, Apple Pay / Google Pay / LINE Pay integration via TapPay, TCS (TapPay Card Service) for tokenized recurring payments. Use when TapPay is chosen as PSP, comparing TapPay vs NewebPay, or debugging 3DS flows. Do NOT use for other gateways. STATUS: SKELETON — body pending.

Implement Schema.org structured data markup in JSON-LD format for enhanced search results. Use this skill when the user needs to add rich snippets to web pages, implement FAQ/Product/Article schema, or validate structured data — even if they say 'rich snippets', 'structured data', or 'Google rich results'.

Apply structured decision analysis using decision matrices, decision trees, expected value, and multi-criteria decision analysis (MCDA). Use this skill when the user faces a complex decision with multiple options and criteria, needs to compare alternatives objectively, quantify risk vs reward, or facilitate group decisions — even if they say 'which option should we choose', 'help me decide', 'how do we compare these options', or 'what's the expected outcome'.

Use when writing financial news — earnings, IPO/M&A, regulatory changes, industry trends — from transcripts, filings, or investor materials. Activates business-beat workflow: financial-figure provenance, analyst-stake disclosure, securities-law risk, and number stewardship. Triggers on '寫一篇財報季報導', '分析這份財報', '整理 IPO 新聞', 'turn earnings call into a piece', 'write up M&A announcement'. Defers general craft to med-news-reporter. Do NOT use for press releases (pr-press-release), investment advice (fin-investment-thesis), or marketing (mkt-*).

Integrated organizational-behavior diagnostic toolkit across three layers: individual motivation (Maslow/Herzberg/McGregor/McClelland/SDT), team dynamics (Tuckman), and organizational culture (Schein three levels, Hofstede). Use for diagnosing a new team, case-study OB problems, culture change, motivation failure, team stagnation, or cross-cultural management. Triggers: 『團隊士氣低』『怎麼激勵』『文化怎麼改』『新團隊怎麼帶』『加薪沒效果』『公司的文化』『跨國團隊管不動』『Maslow』『Herzberg』『Tuckman』『Schein』『Hofstede』. For Taiwan EMBA OB/HR/cross-cultural courses (陽交／清大／師大). Single-theory deep dives: use Asgard grad-sdt, grad-social-identity, grad-sensemaking.

Apply Cognitive Load Theory to optimize instructional design by managing intrinsic, extraneous, and germane load within working memory limits. Use this skill when the user needs to diagnose why learners are overwhelmed, redesign training or documentation for better comprehension, evaluate UI/UX information architecture for cognitive burden, or when they ask 'why is this tutorial confusing', 'how to simplify complex instructions', or 'what causes information overload'.

Run Taiwan e-commerce promotional campaigns — 雙11, 618, 年中慶, 雙12, 週年慶, 母親節. Covers promo calendar, stacking rules across platforms, 檔期 pricing strategy, inventory allocation, and post-campaign 退貨 handling. Use when planning a specific campaign or building a year-round 檔期 schedule. Do NOT use for ad ROI measurement (use ecom-promo-roi). STATUS: SKELETON — body pending.

Analyze and mitigate the bullwhip effect where demand variability amplifies upstream in supply chains. Use this skill when the user needs to diagnose order variability amplification, quantify the bullwhip ratio, or implement dampening strategies — even if they say 'why are our orders so volatile', 'supply chain variability', or 'demand amplification problem'.

Void Taiwan e-invoices within the same bimonthly window, or issue allowances (折讓) for cross-period corrections. Use when handling returns / refunds that affect invoice state. Do NOT use for initial issuance — see the 加值中心-specific skills. STATUS: SKELETON — body pending.

Design data pipelines covering ETL vs ELT architectures, data source integration, scheduling, quality checks, and warehouse design. Use this skill when the user needs to move data between systems, build a data warehouse, automate data processing, or improve data reliability — even if they say 'move data from X to Y', 'build an ETL pipeline', 'our data is a mess', or 'set up a data warehouse'.

Apply the Marketing Mix (4P/7P) framework to design tactical marketing decisions across Product, Price, Place, Promotion — plus People, Process, Physical Evidence for services. Use this skill when the user needs to plan a product launch, design a go-to-market strategy, or audit their marketing mix — even if they say 'how should we price this', 'where should we sell', or 'what's our go-to-market plan'.

Apply the SERVQUAL model (Parasuraman, Zeithaml, and Berry, 1988) to measure service quality gaps across five dimensions. Use this skill when the user needs to diagnose service quality shortfalls, benchmark customer expectations against perceptions, design service improvement programs, or when they ask 'where is our service failing', 'what do customers expect vs experience', or 'how do we measure service quality'.

Implement TrueSkill rating system for multiplayer and team-based competitive ranking. Use this skill when the user needs to rate players in team games, handle multiplayer (non-1v1) matchups, or build a matchmaking system with uncertainty tracking — even if they say 'team rating system', 'multiplayer ranking', or 'matchmaking rating'.

Apply pecking order theory (Myers and Majluf, 1984) to analyze how information asymmetry drives financing hierarchy decisions. Use this skill when the user needs to explain why firms prefer internal over external financing, interpret equity issuance as a negative signal, evaluate capital raising decisions, or when they ask 'why did the stock drop on the equity offering', 'should we use debt or equity', or 'why do firms hoard cash'.

Execute content SEO strategy from keyword research through content planning, writing, and on-page optimization. Use this skill when the user needs to create SEO-optimized content, perform keyword research, identify content gaps, or improve existing content rankings — even if they say 'content strategy', 'keyword research', or 'how to rank for this topic'.

Operate on momo購物網 — listing approval workflow, price-matching rules, momo's next-day delivery SLA, campaign participation, and fast-fashion SKU rotation. Use when setting up or running momo operations, negotiating MOQ / margin with 採購, or participating in momo campaigns. Do NOT use for Shopee (different platform, different rules) or DTC. STATUS: SKELETON — body pending.

Apply structured problem-solving using MECE principle, issue trees, hypothesis-driven approach, and the Pyramid Principle. Use this skill when the user faces a complex, ambiguous problem and needs to decompose it systematically, structure a consulting-style analysis, or organize recommendations clearly — even if they say 'where do I start', 'this problem is too big', 'help me break this down', or 'structure my thinking'.

Implement Named Entity Recognition to identify and classify entities in text. Use this skill when the user needs to extract people, organizations, locations, dates, or custom entities from documents — even if they say 'extract names from text', 'find companies mentioned', or 'entity extraction'.

Apply first principles thinking to break problems down to fundamental truths and reason up from there. Use this skill when the user is stuck in conventional thinking, needs to challenge assumptions, find breakthrough solutions, or evaluate whether something is truly impossible vs just assumed to be — even if they say 'everyone does it this way', 'is there a fundamentally better approach', 'why does it have to cost this much', or 'challenge my assumptions'.

Corporate-governance practice playbook: board composition, three lines of defense, audit/compensation/nomination committee operations, independent-director governance, stakeholder communication, IPO governance upgrade, and family-business professionalization. Use for board-structure design, independent-director selection, three-lines implementation, IPO governance preparation, major governance incidents (fraud, scandal, insider trading), or family-business corporatization. Triggers: 『董事會組成』『獨董沒發揮功能』『三道防線』『上櫃治理補強』『家族法人化』『委員會分工』『ESG 治理』『審計委員會』『薪酬委員會』『提名委員會』. For Taiwan EMBA corporate-governance/finance/law/ESG cases. Focuses on listed-company and IPO practice; governance theory: use Asgard grad-governance; 9-box/繼任規劃/接班人才盤點: use ops-talent-strategy; COSO ERM/風險地圖/風險委員會運作: use biz-erm.

Apply auction theory to compare the four canonical auction formats and assess revenue equivalence. Use this skill when the user needs to choose an auction format, evaluate bidding strategies, or determine when revenue equivalence breaks down due to risk aversion, asymmetry, or correlated values.

Apply the three-level framework of digital transformation — Digitization, Digitalization, and Digital Transformation — to diagnose and plan organizational change enabled by digital technologies. Use this skill when the user needs to assess an organization's digital maturity, distinguish between automating processes versus transforming business models, plan a DX roadmap, or when they ask 'where are we on digital transformation', 'is this digitization or real transformation', or 'how do we build a DX strategy'.

Apply the Fama-French three-factor model to decompose asset returns into market, size, and value factors. Use this skill when the user needs to explain cross-sectional return differences, evaluate fund performance beyond CAPM alpha, assess small-cap or value tilts in a portfolio, or when they ask 'why do small caps earn more', 'is value premium real', or 'what factors drive returns'.

Digital-transformation execution playbook: maturity assessment, transformation roadmap, Operating Model redesign, PMO and transformation governance, data/AI platform deployment, process digitization, organizational agility, digital talent, and change management. Use for DX roadmap design, transformation governance (CDO/PMO/Steering Committee), data/AI/cloud platform planning, ERP or core-system upgrade, traditional-industry digitization, or DX organizational resistance. Triggers: 『DX 從哪開始』『數位長』『資料平台』『AI 落地』『傳產數位化』『ERP 要不要換』『轉型辦公室』『員工不配合數位化』『Operating Model』『敏捷轉型』『PMO』. For Taiwan EMBA info-management/DX/strategy/operations/change courses. Focuses on execution; theory layer: use Asgard grad-digital-transformation, grad-sociotechnical, grad-tam-utaut.

Analyze market structures across perfect competition, monopolistic competition, oligopoly, and monopoly to predict firm behavior and market outcomes. Use this skill when the user needs to classify a market's competitive structure, predict pricing behavior, evaluate antitrust implications, or understand why an industry behaves the way it does — even if they say 'why can they charge so much', 'is this market competitive', or 'will prices come down'.

Conduct statistical hypothesis testing including null/alternative hypothesis formulation, p-values, Type I/II errors, and test statistic selection. Use this skill when the user needs to determine whether a result is statistically significant, choose the right statistical test, interpret p-values correctly, or evaluate research findings — even if they say 'is this result significant', 'which statistical test should I use', or 'what does this p-value mean'.

Issue Taiwan e-invoices via UniversalEC (汎宇電商) using mcp-universalec-e-invoice (27 tools). Use when a merchant uses UniversalEC as their 加值服務中心 instead of ezPay, or when migrating between centers. Do NOT use for ezPay flows (tw-ecom-invoice-ezpay) or MOF direct integration (tw-einvoice-guide). STATUS: SKELETON — body pending.

Apply Dunning's OLI Paradigm (Eclectic Theory) to evaluate foreign direct investment decisions based on Ownership, Location, and Internalization advantages. Use this skill when the user needs to decide whether to invest abroad, choose between FDI modes (wholly-owned subsidiary, joint venture, licensing), or explain why a firm internationalizes through FDI rather than export or licensing.

Apply Jobs to Be Done (JTBD) framework to understand customer motivation through functional, emotional, and social jobs. Use this skill when the user needs to understand why customers hire or fire a product, discover unmet needs, write job stories, or reframe product strategy around customer outcomes — even if they say 'why do customers buy this', 'what need does this serve', or 'customers aren't using our product as intended'.

Apply social capital theory (Putnam, Coleman, Bourdieu, Burt) to analyze how network structures and trust generate value or impose constraints. Use this skill when the user needs to evaluate bridging vs bonding capital, identify structural holes or network closure benefits, assess community or organizational trust dynamics, or when they ask 'how does our network create value', 'are we too insular', or 'where are the structural holes we can exploit'.

Run Shopify stores for Taiwan market — localization (NT$ pricing, Traditional Chinese, TW address format), payment apps (ECPay / NewebPay / TapPay Shopify apps), shipping apps (CVS / 黑貓), and e-invoice integration. Use when setting up Shopify for TW, choosing TW payment/shipping apps, or adapting a global Shopify theme for TW. Do NOT use for general (non-TW) Shopify dev. STATUS: SKELETON — body pending.

Apply AI ethics frameworks (fairness, accountability, transparency, privacy) to evaluate AI systems for algorithmic bias, explainability gaps, and value alignment failures. Use this skill when the user needs to audit an AI system for ethical risks, design fairness constraints, assess explainability requirements, or when they ask 'is this AI system fair', 'how do we detect algorithmic bias', 'what are the ethical implications of this AI deployment', or 'how do we make this model explainable to stakeholders'.

Apply Lean Startup methodology — Build-Measure-Learn loop, MVP, validated learning, and pivot decisions. Use this skill when the user is launching a new product or startup and needs to validate ideas quickly, design an MVP, decide whether to pivot or persevere, or reduce wasted effort on unvalidated assumptions — even if they say 'should we build this', 'how do we test this idea', 'when should we pivot', or 'we're burning cash with no traction'.

Apply framing theory to analyze how selection, emphasis, and exclusion shape interpretation of issues. Use this skill when the user needs to deconstruct media or organizational frames, evaluate how different frames affect audience perception and decision-making, or design strategic communication frames — even if they say 'how is this issue being portrayed', 'why do people see this differently', or 'how should we frame this message'.

Review business contracts for risk identification including liability clauses, IP ownership, termination terms, and payment conditions. Use this skill when the user needs a practical contract risk assessment for vendor agreements, partnership contracts, or service agreements — even if they say 'review this contract', 'what should I watch out for', 'is this agreement fair', or 'negotiate better terms'.

Apply ethical frameworks — deontology, utilitarianism, virtue ethics, and justice theory — to analyze moral dilemmas and make principled decisions. Use this skill when the user presents a concrete moral dilemma, a decision with ethical implications, or needs a structured multi-framework ethical analysis, even if they say 'is this the right thing to do', 'what are the ethical implications of this decision', or 'evaluate this dilemma through different ethical lenses'.

Apply case study research design (Yin) to investigate how and why questions within real-life contexts using single or multiple case designs and triangulation. Use this skill when the user needs to choose between single and multiple case designs, apply holistic versus embedded units of analysis, triangulate evidence from multiple sources, or when they ask 'how should I structure a case study', 'single or multiple cases', or 'how do I ensure validity in case research'.

Apply Benford's Law to detect anomalies in numerical datasets by analyzing first-digit frequency distributions. Use this skill when the user needs to audit financial data for fraud indicators, validate data integrity, or detect fabricated numbers — even if they say 'data manipulation detection', 'first digit test', or 'accounting fraud screening'.

Apply Bayesian averaging to rank items by combining observed ratings with prior expectations. Use this skill when the user needs to rank items with varying review counts, build a 'top rated' list that handles low-sample items fairly, or implement IMDB-style weighted rating — even if they say 'weighted average rating', 'IMDB formula', or 'ranking with prior'.

Use when the user wants to write a sports news piece — game recaps, athlete profiles, league/rule changes, injury reports, trade announcements, doping/discipline coverage — from supplied material (box scores, interviews, official statements, stats, medical updates). Specializes med-news-reporter for the sports beat: era-adjusted stats, source vetting for sports data, medical/injury disclosure limits, athlete-as-public-figure doctrine, doping allegations vs. allegations, sports-betting sensitivity, and on-field performance ≠ off-field authority. Triggers on phrases like 'write up this game', 'turn into a sports feature', 'cover this athlete trade', 'draft a piece on this injury', '寫一篇 MLB 賽季報導', '整理 NBA 交易消息', '寫一篇選手專訪', 'draft an Olympic piece', '報導棒球禁賽風波'. Do NOT use for fantasy sports tips (use fin-), gambling advice, team marketing/press releases (use pr-), or player agents' PR (use pr-press-release).

Handle Taiwan e-commerce payment disputes — credit card chargebacks (扣款爭議), refund across bimonthly boundaries (retro 折讓 trigger), acquirer dispute timelines, and evidence packets. Use when a customer files a chargeback, when issuing cross-period refunds that affect invoices, or when building internal dispute SOP. Do NOT use for simple in-period refunds (gateway-specific skills handle those). STATUS: SKELETON — body pending.

Guide Taiwan company registration and legal setup including business entity selection, commercial registration, company registration, and tax ID application. Use this skill when the user is starting a business in Taiwan, choosing between sole proprietorship and company, or navigating the registration process — even if they say 'how do I set up a company in Taiwan', 'what's the registration process', 'sole proprietorship vs company', or 'I want to start a business'.

Design predictive maintenance strategies using sensor data, ML models for remaining useful life (RUL), and the P-F curve framework. Use this skill when the user needs to reduce unplanned downtime, transition from reactive to predictive maintenance, evaluate sensor/IoT investments, or estimate equipment failure probability — even if they say 'machines keep breaking down', 'when will this equipment fail', 'should we invest in IoT sensors', or 'reduce unplanned downtime'.