Browse the metahub catalog

Apply Granovetter's embeddedness theory to analyze how economic behavior is embedded in ongoing social relations, avoiding both over-socialized and under-socialized accounts. Use this skill when the user needs to explain why market transactions deviate from pure economic rationality, analyze how trust and social ties shape business dealings, evaluate structural vs relational embeddedness in inter-firm networks, or when they ask 'why do firms prefer existing partners over cheaper alternatives', 'how do social relationships shape economic outcomes', or 'is this market truly arms-length'.

Apply the Elaboration Likelihood Model to design persuasion strategies by matching message type to audience elaboration level. Use this skill when the user needs to craft persuasive communications, choose between argument-based and cue-based messaging, predict attitude durability after a campaign, or when they ask 'why did the message fail to persuade', 'how to change resistant attitudes', or 'should we use data or endorsements'.

Apply dual-process theory to diagnose whether judgments arise from fast intuitive (System 1) or slow analytical (System 2) processing and identify resulting cognitive biases. Use this skill when the user needs to explain why quick decisions go wrong, design choice architectures that account for cognitive defaults, audit decision processes for heuristic errors, or when they ask 'why do people misjudge probability', 'how to reduce snap-judgment errors', or 'when does intuition fail'.

Apply Christensen's Disruptive Innovation theory to assess low-end and new-market threats to incumbents. Use this skill when the user needs to evaluate whether a new entrant poses a disruptive threat, analyze why incumbents fail against inferior-but-cheaper alternatives, or design a disruption strategy targeting overserved customers.

Apply the three-level framework of digital transformation — Digitization, Digitalization, and Digital Transformation — to diagnose and plan organizational change enabled by digital technologies. Use this skill when the user needs to assess an organization's digital maturity, distinguish between automating processes versus transforming business models, plan a DX roadmap, or when they ask 'where are we on digital transformation', 'is this digitization or real transformation', or 'how do we build a DX strategy'.

Apply Difference-in-Differences (DID) to estimate causal treatment effects by comparing changes in outcomes between treatment and control groups. Use this skill when the user evaluates policy interventions, natural experiments, or regulatory changes, needs to test parallel trends, or when they ask 'did this policy work', 'how do I identify causal effects without randomization', or 'what is the treatment effect'.

Apply Porter's Diamond Model to analyze national competitive advantage for a specific industry. Use this skill when the user needs to evaluate why certain nations dominate particular industries, assess a country's attractiveness for industry investment, or diagnose gaps in national competitiveness using the four determinants plus government and chance.

Apply cultivation theory (Gerbner) to analyze how long-term media exposure shapes worldviews. Use this skill when the user needs to study cumulative media effects on audience beliefs, evaluate mainstreaming and resonance phenomena, or assess how media consumption patterns correlate with perceptions of social reality — even if they say 'does watching news make people more fearful', 'how does media shape worldview', or 'mean world syndrome'.

Apply Bhaskar's critical realism to analyze phenomena through three ontological domains (real, actual, empirical), identify generative causal mechanisms via retroduction, and examine structure-agency interplay. Use this skill when the user needs to go beyond surface correlations to underlying causes, design research that distinguishes mechanisms from events from experiences, or when they ask 'what causes this beyond the observed pattern', 'what structures enable or constrain this behavior', or 'how do I move from correlation to causal explanation'.

Apply the Co-opetition Value Net framework (Brandenburger and Nalebuff, 1996) to map cooperative and competitive dynamics in business relationships. Use this skill when the user needs to identify complementors, analyze the PARTS framework, or design strategies that simultaneously cooperate and compete with the same players.

Apply contract theory to design incentive-compatible agreements under moral hazard and adverse selection. Use this skill when the user needs to structure principal-agent contracts, evaluate compensation schemes, or analyze incomplete contract problems where parties cannot specify all contingencies ex ante.

Apply constructivist learning theory to design instruction based on active knowledge construction, scaffolding, and the zone of proximal development. Use this skill when the user needs to design learner-centered instruction, apply Vygotsky's ZPD or scaffolding principles, or evaluate learning environments for constructivist alignment — even if they say 'how do people really learn', 'student-centered design', or 'scaffolding for learners'.

Apply Cognitive Load Theory to optimize instructional design by managing intrinsic, extraneous, and germane load within working memory limits. Use this skill when the user needs to diagnose why learners are overwhelmed, redesign training or documentation for better comprehension, evaluate UI/UX information architecture for cognitive burden, or when they ask 'why is this tutorial confusing', 'how to simplify complex instructions', or 'what causes information overload'.

Apply Consumer Culture Theory to analyze consumption as a cultural practice shaped by identity, marketplace cultures, and ideology. Use this skill when the user needs to interpret consumer behavior through cultural lenses, analyze brand communities or subcultures of consumption, decode marketplace ideologies, or when they ask 'why do consumers behave this way culturally', 'what does this consumption mean', or 'how does identity shape buying'.

Apply case study research design (Yin) to investigate how and why questions within real-life contexts using single or multiple case designs and triangulation. Use this skill when the user needs to choose between single and multiple case designs, apply holistic versus embedded units of analysis, triangulate evidence from multiple sources, or when they ask 'how should I structure a case study', 'single or multiple cases', or 'how do I ensure validity in case research'.

Apply Complex Adaptive Systems theory to analyze phenomena exhibiting emergence, self-organization, co-evolution, and edge-of-chaos dynamics. Use this skill when the user needs to understand why a system behaves unpredictably despite known components, model agent-based interactions that produce emergent outcomes, analyze fitness landscapes, or when they ask 'why does this system behave in ways no one designed', 'how do local interactions create global patterns', or 'why do small changes sometimes cause massive system shifts'.

Apply the Capital Asset Pricing Model (CAPM) to estimate expected returns and assess risk-return tradeoffs. Use this skill when the user needs to calculate expected return on an asset, interpret beta as systematic risk exposure, evaluate whether an investment compensates for risk, or when they ask 'what return should I expect', 'what is the risk premium', or 'how does beta affect pricing'.

Apply Moore's business ecosystem framework to analyze how firms co-evolve through four stages (birth, expansion, authority, renewal) and occupy different ecosystem roles. Use this skill when the user needs to map ecosystem dynamics in a platform or industry, evaluate keystone vs dominator strategies, assess ecosystem health, or when they ask 'what stage is this ecosystem in', 'how should we position in this ecosystem', or 'why is this ecosystem declining despite having a dominant player'.

Apply brand equity frameworks (Aaker, 1991; Keller, 1993) to assess and build customer-based brand value. Use this skill when the user needs to audit brand strength, diagnose brand equity components, design brand-building strategies, or when they ask 'how strong is our brand', 'what drives brand value', or 'how do we build brand equity'.

Apply the Born Global framework to analyze firms that internationalize rapidly from inception under resource constraints. Use this skill when the user needs to evaluate whether a startup or SME can pursue early internationalization, identify the capabilities enabling born globals, or design a resource-constrained international market entry strategy.

Apply Bloom's revised taxonomy to classify learning objectives and design assessments across six cognitive levels. Use this skill when the user needs to write learning objectives at specific cognitive levels, align assessment with instructional goals, or evaluate curriculum for cognitive complexity distribution — even if they say 'how to write learning objectives', 'what level of thinking does this require', or 'higher-order thinking skills'.

Apply behavioral finance theory to identify systematic investor biases and their impact on asset prices. Use this skill when the user needs to analyze irrational market behavior, explain pricing anomalies through cognitive biases, diagnose investor decision errors, or when they ask 'why do investors hold losers too long', 'how does loss aversion affect pricing', or 'what biases drive this market pattern'.

Apply auction theory to compare the four canonical auction formats and assess revenue equivalence. Use this skill when the user needs to choose an auction format, evaluate bidding strategies, or determine when revenue equivalence breaks down due to risk aversion, asymmetry, or correlated values.

Apply Actor-Network Theory (Latour, Callon) to trace how human and non-human actors (actants) form networks through translation processes. Use this skill when the user needs to map sociotechnical assemblages, analyze how innovations stabilize or fail through network-building, trace the four moments of translation (problematization, interessement, enrollment, mobilization), or when they ask 'how did this technology become accepted', 'who and what holds this network together', or 'why did this innovation fail to gain traction'.

Apply organizational ambidexterity theory to balance exploration and exploitation activities. Use this skill when the user needs to diagnose whether an organization is over-exploiting or over-exploring, design structures that support both innovation and efficiency, or evaluate the tension between short-term performance and long-term renewal.

Apply AI ethics frameworks (fairness, accountability, transparency, privacy) to evaluate AI systems for algorithmic bias, explainability gaps, and value alignment failures. Use this skill when the user needs to audit an AI system for ethical risks, design fairness constraints, assess explainability requirements, or when they ask 'is this AI system fair', 'how do we detect algorithmic bias', 'what are the ethical implications of this AI deployment', or 'how do we make this model explainable to stakeholders'.

Apply agenda-setting theory (McCombs & Shaw) to analyze how media salience transfers to public perception. Use this skill when the user needs to study media influence on public opinion priorities, evaluate issue salience transfer across media and public agendas, or design communication strategies that leverage agenda-setting effects — even if they say 'why is everyone talking about this topic', 'how does media shape public priorities', or 'which issues get attention and why'.

Apply Affordance Theory (Gibson, 1979; Norman, 1988) to analyze the action possibilities that an artifact provides to an actor. Use this skill when the user needs to evaluate technology design from an affordance perspective, identify why users struggle with an interface, analyze IT-enabled organizational change through affordance actualization, or when they ask 'what does this technology afford', 'why can't users figure out this feature', or 'how does technology enable new practices'.

Apply action research through Plan-Act-Observe-Reflect cycles and Participatory Action Research (PAR) to generate knowledge while improving practice. Use this skill when the user needs to design practitioner research that integrates inquiry with intervention, facilitate participatory research with stakeholders, structure iterative improvement cycles, or when they ask 'how do I research my own practice', 'how do I involve participants as co-researchers', or 'how do I combine research with practical change'.

Build three-statement financial models (Income Statement, Balance Sheet, Cash Flow) with revenue forecasting, assumption management, and scenario analysis. Use this skill when the user needs to project financials, build a fundraising model, create financial projections for a business plan, or evaluate M&A targets — even if they say 'build a financial model', 'project our revenue', 'how much money will we make next year', or 'model this acquisition'.

M&A integration playbook covering eight modules: strategic rationale, target screening, due diligence (financial/legal/commercial), valuation with valuation bridge, synergy analysis, deal structuring (stock vs. asset, cash vs. equity, earn-out), SPA key clauses, and post-merger integration (PMI). Use for deal evaluation, valuation disputes, structure design, earn-out design, synergy breakdown, integration risk, or hostile takeover defense. Triggers: 『併購』『收購』『M&A』『盡職調查』『DD』『估值橋』『綜效』『earn-out』『換股比例』『PMI』『買殼』『借殼上市』『敵意併購』『交易結構』. For Taiwan EMBA 財管組 case studies and term reports (台大／政大／陽交). Complements Asgard biz-dcf and fin-modeling (valuation tools) plus biz-corporate-governance (governance layer) by providing the transaction-layer framework.

Summarize and analyze earnings calls (法說會) including financial highlights, management commentary, guidance, and analyst Q&A key takeaways. Use this skill when the user needs to digest an earnings call transcript, extract key financial data and forward guidance, compare actual results vs consensus estimates, or prepare for an investor meeting — even if they say 'summarize this earnings call', 'what did management say about next quarter', 'did they beat estimates', or 'key takeaways from the 法說會'.

Apply supply and demand analysis to explain price determination, market equilibrium, and the effects of policy interventions. Use this skill when the user needs to analyze how prices are set in a market, predict the effect of taxes/subsidies/price controls, or understand shifts in supply or demand curves — even if they say 'why did the price go up', 'what happens if the government sets a price cap', or 'how does a tariff affect the market'.

Analyze market structures across perfect competition, monopolistic competition, oligopoly, and monopoly to predict firm behavior and market outcomes. Use this skill when the user needs to classify a market's competitive structure, predict pricing behavior, evaluate antitrust implications, or understand why an industry behaves the way it does — even if they say 'why can they charge so much', 'is this market competitive', or 'will prices come down'.

Interpret macroeconomic indicators including GDP, inflation, unemployment, interest rates, and exchange rates to assess economic health and predict trends. Use this skill when the user needs to evaluate a country's economic outlook, understand monetary/fiscal policy impacts, or contextualize business decisions within the macroeconomic environment — even if they say 'is the economy doing well', 'what do rising interest rates mean for us', or 'explain today's economic data'.

Apply basic game theory concepts including Nash equilibrium, dominant strategies, and the Prisoner's Dilemma to analyze strategic interactions. Use this skill when the user needs to model competitive decisions, predict rival behavior, design incentive mechanisms, or evaluate cooperation vs competition scenarios — even if they say 'what will our competitor do', 'should we cooperate or compete', or 'how do we set up the right incentives'.

Analyze business cycle phases (expansion, peak, contraction, trough) and their implications for business strategy and policy response. Use this skill when the user needs to identify the current economic phase, anticipate cyclical turning points, or adapt business strategy to macroeconomic cycles — even if they say 'are we heading into a recession', 'how should we prepare for a downturn', or 'when will the economy recover'.

Apply behavioral economics concepts including bounded rationality, prospect theory, mental accounting, and nudge theory to analyze decision-making biases. Use this skill when the user needs to understand why people make irrational economic decisions, design choice architectures, or apply nudges to influence behavior — even if they say 'why do customers make bad choices', 'how do we encourage people to save more', or 'design a better default option'.

Develop e-commerce strategy for Southeast Asian markets including platform selection, payment infrastructure, logistics challenges, and localization requirements. Use this skill when the user is expanding e-commerce to SEA, evaluating Shopee vs Lazada vs Tokopedia, or needs to understand SEA market differences — even if they say 'sell to Southeast Asia', 'which platform in Vietnam', 'SEA payment methods', or 'cross-border e-commerce in ASEAN'.

Perform RFM (Recency, Frequency, Monetary) customer segmentation from transaction data. Use this skill when the user needs to segment customers by purchase behavior, identify high-value buyers, design retention campaigns, or prioritize marketing spend by customer value — even if they say 'who are our best customers', 'which customers are at risk of churning', or 'how do we target our marketing'.

Calculate and analyze promotional ROI including incremental sales lift, margin impact, and promo type comparison. Use this skill when the user needs to evaluate whether a promotion was profitable, compare promotion types, simulate promo scenarios, or optimize promotional spending — even if they say 'was this sale worth it', 'which promo type works best', 'are we giving away too many discounts', or 'plan our next promotion'.

Optimize multilingual product listings for international e-commerce including SEO localization, machine translation workflows, and cultural adaptation. Use this skill when the user needs to create product listings in multiple languages, optimize for local search, or adapt marketing content for different markets — even if they say 'translate our listings', 'optimize for local SEO', 'adapt for the Japanese market', or 'our translated listings don't convert'.

Analyze inventory health using turnover ratios, ABC classification, safety stock calculations, and stockout vs overstock diagnostics. Use this skill when the user needs to optimize inventory levels, reduce carrying costs, prevent stockouts, or classify products by inventory priority — even if they say 'we have too much stock', 'we keep running out of bestsellers', 'how much safety stock do we need', or 'which products should we focus on'.

Design conversational commerce experiences across messaging platforms including chatbot flows, product cards, and conversion strategies. Use this skill when the user needs to sell through LINE, WhatsApp, Instagram DM, or other messaging channels, design chatbot purchasing flows, or integrate messaging into their sales funnel — even if they say 'sell through LINE', 'build a shopping chatbot', 'customers ask to buy in our DMs', or 'conversational sales strategy'.

Analyze e-commerce performance using GA4 metrics, conversion funnel analysis, and key e-commerce KPIs. Use this skill when the user needs to evaluate online store performance, diagnose conversion drop-offs, set up e-commerce tracking, or create performance dashboards — even if they say 'why are sales down', 'optimize our online store', 'set up GA4 for e-commerce', or 'what metrics should we track'.

Optimize SQL query performance using EXPLAIN analysis, indexing strategies, and common anti-pattern fixes. Use this skill when the user needs to speed up slow queries, design indexes, fix N+1 problems, or optimize database performance — even if they say 'this query is slow', 'optimize our database', 'which indexes do we need', or 'our dashboard takes 30 seconds to load'.

Interpret the three core financial statements (income statement, balance sheet, cash flow statement) to assess business health and performance. Use this skill when the user needs to read financial statements, understand profitability vs cash flow, evaluate a company's financial position, or prepare for investor/board meetings — even if they say 'explain these financials', 'are we making money', 'read this annual report', or 'what do these numbers mean'.

Design effective data dashboards with proper KPI hierarchy, chart type selection, and interactive features. Use this skill when the user needs to create a dashboard, choose the right visualizations, organize metrics for different audiences, or evaluate dashboard tools — even if they say 'build a dashboard', 'our reports are confusing', 'which chart should I use', or 'executives can't find the metrics they need'.